Today, we take a nearby gander at quite possibly the most regarded brands of the whole business, a brand with a very rich heritage, Breguet . This brand was named after its author, Abraham-Louis Breguet, perhaps the most (if not the main) watchmakers of his occasions. Back in the eighteenth century, Abraham-Louis Breguet reformed watchmaking with innovations, for example, the tourbillon, the perpetual calendar, the anti-stun gadget or the gong-spring. What less know is that A.L. Breguet was one of the first to actualize the idea of brand and personality in watchmaking.
At the finish of the eighteenth century, Breguet characterized clear plan codes to make his watches unique, immediately recognizable and ensure them against fake. Those signs, the supposed “Breguet Unmistakable Signs”, are still part of the advanced watches that bear his name today.
Today, MONOCHROME takes you to the Breguet Museum in Paris and to the Breguet manufacture in Switzerland, where we’re going to meet Emmanuel Breguet, direct descendant of A.L. Breguet, Vice-President of Patrimony and Marketing, as well as Nakis Karapatis, Vice-President Head of Operations, to have a more critical glance at the Unmistakable Signs that make a Breguet watch unique.
In the accompanying video, we’re going to take a gander at the motor turned (guilloché) dials, the enamel dials, the Breguet numerals, the off kilter displays, the Breguet hands, the mysterious signature, the single number, the caseband fluting and finally development decoration.
More details at breguet.com .